In late May V2 was in New York to stream a live webcast featuring Barbara Corcoran , star of the hit ABC show “Shark Tank”. The presentation, titled “How to Grow Your Business and Have Fun Doing It” was the second of a yearly webcast series, sponsored by PNC Bank and part of PNC’s Small Business Month. In May of 2014, V2 traveled to Toronto to stream Robert Herjavec as part of the 2014 PNC Small Business Month activities.
Barbara Corcoran’s story is perhaps the classic story of true entrepreneurship, having parlayed a $1,000 loan into a real estate empire with assets of over one billion dollars. Barbara’s humor, candor and business acumen made for an enthralling 90 minute conversation for the nearly 3,000 individuals who logged on to view the webcast. V2 was honored and proud to have again been selected as the streaming partner by PNC Bank for this project, and counts itself fortunate to having worked with someone as remarkable as Barbara.
Regardless of design or scope, V2 can partner with you to stream your message to the world. Do you have questions about the elements to successfully produce an top level webcast , and how it’s done? Don’t hesitate to give us a call, or shoot us an email. We’d love to talk, and learn more about what you are planning.
V2 | Director of Business Development
It is an exciting time to realize that the broadcasting of a live video feed can be converted affordably to be consumed by viewers through computers, laptops, and now even mobile devices. You no longer need a TV channel or broadcast station to be “live on-air” to reach the masses. Your message can reach those live in your office, while webcasting through an online platform to other employees and offices around the world in HD video quality for a fraction of what it used to cost just a few years ago.
One of the more common questions we hear at V2 is what is the difference between a Webcast and a Web Conference? And where does video production fit into all this? In today’s blog we will simplify the difference between the two and explain how video production or Streaming Video Services fits into the equation. We’ll touch on the technology behind each, the workloads they require and offer some typical use cases.
A Webcast is a media presentation that is broadcast over the Internet using streaming media technology. A professional video production team is brought onsite to the broadcast location. A video signal of the proceedings is pushed through an encoder which is then streamed out to an online audience via a Flash-based console such as ON24 or INXPO. This type of online event is designed less for collaboration and more as a broadcast. Some examples where you may use a Webcast are for large events such as a corporate quarterly or yearly wrap up, investor relationship meetings or large e-learning seminars.
Web Conferences on the other hand are usually smaller, more collaborative meetings that allow users to both view and share resources such as PowerPoint presentations or PDFs as well as allow you to desktop or application share content, all over a TCP/IP connection. These meetings may also include polls and question & answer sessions to elicit audience feedback and participation. The presenters in Web Conferences may speak over a standard telephone line or by utilizing VoIP technology (or a combination of both), depending on the web conferencing platform they’re using. Participating in a Web Conference may require an additional software download although that is not always case. Ideal scenarios for holding a Web Conference may include a marketing product rollout, smaller group training sessions or internal team meetings.
So where does video production fit in? It’s more of a stand-alone process of capturing moving images electronically, editing those images and then broadcasting the final, polished product a number of different ways. Obviously when you think of video, television or home videos uploaded to YouTube come to mind. The way we think about it is more from the corporate video side where a client of ours would host it on a video streaming server. They could then share it with their employees for training purposes or other corporate communications via their website or thru a Flash-based web console and broadcast in a Webcast or a Web Conference.
And that’s where we come into the picture! Need Event Production Services to assist with your video production needs or to produce your webcast? Need a skilled Event Producer to guide you through your important Web Conference? We can do that! Contact Us today and let us know how we can help.
Many people presenting for the first time during a webinar are surprised by how different it feels speaking to a virtual audience compared to a live one. After all, it is difficult picturing people in their underwear when you cannot see and in most cases, even hear them. Without body language and eye contact to keep your audience engaged, it is imperative that you rely on your voice and word choice to communicate the tone of your message. Web annotation tools, polls, and QA sessions can help gauge the interaction of your audience, but it is your voice that will initially capture their attention.
Here are some tips that can help you sound like a pro on your next webinar:
- Speak with enthusiasm (this is not to be confused with volume). This is important in any presentation, but is vital for a webcast or webinar. Having energy in your voice conveys your interest in the topic and prevents you from sounding monotone.
- Set the tone of your presentation with your introduction. Knowing your audience and topic well will help you determine what tone is appropriate. Depending on the topic, telling a story or opening with a question can capture listeners’ attention.
- Use body language. Physical movement actually infuses more energy into your voice and makes you sound more conversational. Using hand gestures, or even standing up and moving as you would if someone was in front of you, will keep you more alert and interactive.
- Remain focused. Avoid wandering off-topic or going on tangents that aren’t directly related to your message. It is easy for listeners to lose interest or multi-task online if your message strays.
Author – Jessica Bradford is a Virtual Event Manager with V2 who has been in the event production industry for over 5 years.